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FLIPKART
BRU New Rich Aroma Instant Coffee (200 g)
₹325
₹500
35% OFF
Updated 15th Oct 2026, 08:41 PM
Buy Now
Price Analysis & Buying Guide
B
70 / 100
Good Deal
Confidence: 100%
Avg Discount
24.2/28
Recent Discount
19/22
Historical Pos.
17/20
Low Proximity
0/20
Trend Bonus
10/10
Avg Price
₹414
6M Avg
₹393
All-Time Low
₹272
All-Time High
₹740
vs MRP
↓35%
Price Benchmarks
Lowest Ever
₹272
17th Jan 2023
Highest Ever
₹740
20th Sep 2025
Average Price
₹414
407 data points
3-Month Low
₹304
8th Oct 2026
6-Month Low
₹304
8th Oct 2026
12-Month Low
₹295
24th Oct 2025
As per price history, BRU New Rich Aroma Instant Coffee (200 g)'s lowest price is ₹272. The average price is ₹414. Highest ever price is ₹740. Along with deals, coupons & discounts, you can get it at ₹325. Read our Pricing Disclosure
Product Details
| Product Code | CFEEU6ZFU92FXRYY |
|---|---|
| Market Place | flipkart.com |
| Store | Flipkart |
| Brand | BRU |
| Rating | 4.4 (18981 ratings) |
| Category | BRU Coffee Powder |
| Model Name | New Rich Aroma |
Frequently Asked Questions
What is the lowest price ever for BRU New Rich Aroma Instant Coffee 200 g?
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The all-time lowest price for BRU New Rich Aroma Instant Coffee 200 g was ₹272 recorded on 17th Jan 2023. The current price is 19.5% higher than this all-time low.
What was the highest price for this product?
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The highest recorded price for BRU New Rich Aroma Instant Coffee 200 g was ₹740 on 20th Sep 2025. Right now you save 56.1% compared to the peak price.
What is the average selling price?
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Based on 407 data points, the average price of BRU New Rich Aroma Instant Coffee 200 g is ₹414. The current price is 21.5% below average — a good indicator for buying.
What is the 3-month lowest price?
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In the last 3 months, the lowest price was ₹304 on 8th Oct 2026.
What is the 6-month lowest price?
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The 6-month lowest price for BRU New Rich Aroma Instant Coffee 200 g was ₹304 on 8th Oct 2026.
Is the price going up or down?
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The current price trend for BRU New Rich Aroma Instant Coffee 200 g is Falling. Prices have been decreasing recently, which means you may get an even better deal soon, or the current price could already be a good opportunity. It has been 1369 days since the last recorded low price.
How does the current price compare to the average?
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The current price is 21.6% below the average price. This is a significant discount compared to what this product usually sells for. A great time to consider purchasing.
How much discount is available from MRP?
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You're currently saving 35% off the MRP (Maximum Retail Price). A solid discount from the listed retail price.
Should I buy this product now?
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Good deal. Score: 70/100 (Grade B) — the price is favorable and worth buying if you need it. There's still room for improvement, but this is better than most days. Price trend is currently falling. Currently 21.6% below average price.
What does the Deal Score mean?
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The Deal Score is a composite rating from 0 to 100 calculated by our algorithm. It considers five factors: Average Discount (how far below the long-term average), Recent Discount (short-term price performance), Historical Position (where the price sits in its all-time range), Low Proximity (closeness to the all-time low), and Trend Bonus (whether prices are falling). Grades are: S (90-100, Exceptional), A (75-89, Great), B (60-74, Good), C (45-59, Fair), D (30-44, Below Average), F (0-29, Not a Deal). This product currently has a score of 70 with 100% confidence.
Where can I buy this product?
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BRU New Rich Aroma Instant Coffee 200 g is available on Flipkart (flipkart.com). Click the Buy Now button above to visit the product page directly. We recommend checking for available coupons and bank offers on the store page for additional savings.